TOWEL

hi there, nice to meet you!

we create.

At Towel we understand what makes a good video. And with experience for over 10 years we dare to say that brands have proven to be the next-generation broadcasters and publishers. We specialize in the creation and production of tailor-made branded video content, ranging from commercials, documentary, and social to always-on content.

As a result we have the honor to be the lead video agency and partner for (inter)national clients, media- and advertising agencies, publishers and (influencer) broadcasters.

we strategize.

But wait, what is a good video nowadays without a banging content strategy that actually reaches all of your brand objectives?

Yes, we live in a world in which things like algorithms decide which of those good videos your audience actually gets to see. Especially when it comes to YouTube. That’s why we have Towel’s Tube Club.

A department within our agency, that specializes both in developing data driven (organic) content strategies as well as transforming and optimizing channels and videos in order for you to master the YouTube landscape.

THEPOOL

we distribute.

The Pool is the place where content and data merge into the perfect campaign with dynamic content creation and guaranteed results.

We bring videos to the right target audiences by making use of (owned) social channels, influencers, publishers and paid media.

Our data-driven approach enables us to continuously analyse the performance of the campaign. Based on realtime analysis and testing of multiple video assets we can adjust everything right away in order to optimize both return and conversion.

We are based in Amsterdam and Antwerp

with these amazing bunch of people.

At Towel we love to create, to produce and to develop ideas. Our creativity is unrestricted and devising innovative solutions stand at the base of everything what we do.

our people
GEERTDOEK

Geert Doek

Managing Director

Jelan

Jelan Vandevenne

Head of Strategy & Operations (BE)

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Saskia Elings

Head of Production

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Lalita Koopman

Office & Hospitality

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Benthe Stam

Producer

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Suzanne Zonneveld

Creative Lead

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Hidde Stegink

Creative

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Fabian Matthews

Editor

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Teun Buursema

Art Director

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Basten Moorman

Motion Graphic Designer

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Rafael van Wonderen

The Pool - Advertising Specialist

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Swaanhilde Wieldraaijer

The Pool - Advertising specialist

JANPAUL

Jan Paul van der Velden

Creative Director

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Martijn van Trooyen

Account Manager

Timothy

Timothy Kasri

Interim Head of Production

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Adam Crick

Producer

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Youness Salmoune

Producer

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Hidde Feil

Creative

FLOORBUNGE

Floor Bunge

Creative

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Britt de Vriend

Editor

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Lars Konings

Editor

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Koen Hesselink

Motion Graphic Designer

David

David Hoogendam

The Pool – Technical director

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Sjoukje Krijnen

The Pool - Advertising (SEO) Specialist

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Simone Kuipers

The Pool - Content Specialist

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Iris van Leeuwen

Head of People & Culture

Fleur

Fleur Holtzer

Head of Production

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Astrid van Rooijen

Financieel Medewerkster

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Esther IJtsma

Producer

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Rosa Bosch

Producer

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Melle Bloemer

Creative

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Sebastiaan Klein

Editor

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Lucia Kieft

Editor

Elrik

Elrik Rink

Editor

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Mario Signorini

Motion Graphic Designer

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Angelo Croes

The Pool – Managing director

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Åsa Sundelin

The Pool - Graphic Designer